Rothera Sharp is thrilled to announce that we have been selected as finalists for both the Community Impact Award and Marketing Campaign of the Year Award at this year’s East Midlands Chamber Business Awards.
The applications for both awards were based around our work with Age UK Notts and our joint campaign Trees of Life. The campaign, which was designed by Head of Marketing Jo Walchester, was launched at a BBQ and networking event organised by the firm in September 2017 and encouraged individuals and businesses to pledge their support to sponsoring and planting trees across Nottinghamshire.
The project, which also marked the charity’s 75th anniversary, has not only helped to raise funds for Age UK Notts so they can continue their work in supporting elderly and vulnerable people in the community, but will also leave a lasting legacy and have a beneficial environmental impact in the region. In total over £20,000 has been raised for the charity and over 1000 trees were planted as a result of the campaign.
Jo Walchester said: “We have loved working with Age UK throughout this project and by pooling together our skillsets and resources we have been able to mobilise this campaign quickly and effectively to bring results that will have a lasting impact to the people and landscapes of Nottinghamshire for many years to come. We’re incredibly proud of this work and especially our relationship with Age UK Notts. Receiving a double nomination at the Chamber Business Awards only inspires to continue on with this work and we’re honoured to be nominated.”
Maggie Ross MBE, Fundraising Director at Age UK Notts said: “Rothera Sharp have helped to raise awareness of age and much needed funds for the charity in the city and county. The partnership has brought together individuals and corporates to plant trees and create a lasting legacy for the environment. Their ongoing commitment to support the campaign with their expertise and funding helped it be the success it was.”
After submitting our applications for the awards in May, the firm was announced as finalists at the Chamber’s Presidents Summer Celebration on 28th June. A ten minute pitch will be presented in front of a judging panel on 10th July to provide additional information in support of our applications.
The winners of the East Midlands Chamber Business Awards will be revealed at a gala dinner held at the Belfry Hotel on Friday 14th September. Other finalists in the Community Impact Award category include i-Sourcer, Maggie’s Nottingham and Nottingham Forest Community Trust whilst Colwick Hall Hotel, The Dairy and Universal Group are finalists alongside Rothera Sharp in the Marketing Campaign of the Year category.